Rigorous analytics, explained in plain terms
Sportsco, LLC is a sports analytics consultancy. We help university athletic departments and professional teams make better decisions on and off the field.
Make data useful to the people making the decisions
Most sports organizations already collect plenty of data. What's missing is the time, tools, and expertise to turn it into decisions that coaches and executives trust.
Sportsco fills that gap. We combine sound statistics and data engineering with a real understanding of how teams operate, including the pace of a season, how staff work together, and what ends up deciding games.
Principles behind every engagement
Decisions first
We start from the decision you need to make, not from the data or the latest technique.
Explainable over clever
If a coach can't understand a model, they won't trust it. We keep our methods clear and our assumptions out in the open.
Built to last
We document everything and train your staff, so the work keeps paying off after our engagement ends.
Confidential by default
Your data and your competitive insights stay yours. We follow strict access controls and data privacy practices.
Athlete-centered
Health and performance data belongs to the athletes. We handle it responsibly and with care.
Partners, not vendors
We fit into your staff's routine and measure our success by your results.
Let's talk about your program
We'd like to hear what you're working on.